Financial Clarity for Founders Ready to Scale Profitably
Get CFO-level financial leadership without the $300K salary. Cash flow visibility in 2 weeks, strategic growth planning that pays for itself.
Strategic Financial Leadership, Built for Growing Companies
With over 15 years of experience across dozens of industries, I've helped companies navigate everything from cash flow crises to successful fundraising rounds.
I started Profit Adviser because I saw too many growing businesses make avoidable financial mistakes. They didn't need a $300K full-time CFO. They needed a strategic partner who could see the big picture and help them make smarter decisions with their money.
That's exactly what I do.
Strategic Financial Leadership That Pays for Itself
We help growing companies see their numbers clearly, make smarter decisions, and scale without losing profitability.
Cash Flow Visibility
See exactly where your money is going and where it's coming from. No more guessing. Real dashboards, real numbers, in 2 weeks.
Growth Strategy
Scaling without a financial roadmap is gambling. We build the forecasts, budgets, and models that let you grow with confidence.
Fundraising Ready
Investors need clean financials. We prepare your data room, cap table, and projections so you can raise with confidence.
Financial Reporting
Monthly reports that actually make sense. P&L, balance sheet, KPI dashboards that your leadership team can act on.
Cost Optimization
Find the hidden profit leaks. We analyze every line item to cut waste and improve margins without sacrificing growth.
Systems & Automation
Streamline your month-end close. We implement the right tools and processes so your finances run like clockwork.
From Chaos to Clarity in 4 Steps
A proven process that gets you financial clarity fast, without disrupting your operations.
Discovery Call
30-minute conversation to understand your business, challenges, and goals.
Financial Assessment
Deep dive into your books, cash flow, and financial systems. We find the gaps.
Strategy & Build
Custom financial roadmap with dashboards, forecasts, and reporting built for your business.
Ongoing Partnership
Monthly CFO support. Board prep, investor calls, strategic planning. We're in your corner.
Everything a CFO Does, Without the Full-Time Price Tag
From cash flow management to fundraising prep, we cover the full financial strategy spectrum.
Cash Flow Management
Real-time cash flow forecasting, 13-week rolling projections, and proactive cash management strategies.
Financial Forecasting
Revenue models, expense budgets, and scenario planning so you can make decisions with confidence.
Fundraising Support
Data room preparation, investor-ready financials, cap table management, and pitch deck support.
KPI Dashboards
Custom financial dashboards that track the metrics that matter. Real-time visibility into business health.
Board & Investor Relations
Monthly board reports, investor updates, and strategic communication that builds confidence.
Tax & Compliance Strategy
Proactive tax planning, compliance monitoring, and strategic structuring to minimize your tax burden.
Fractional CFO vs. Full-Time Hire
Get the same strategic financial leadership at a fraction of the cost.
Simple, Transparent Pricing
Choose the level of financial partnership that fits your business. All plans include a dedicated CFO.
For companies getting their financial house in order.
- Monthly financial reporting
- Cash flow forecasting
- Budget vs. actual analysis
- Quarterly strategy call
- Dedicated CFO office hours
For companies actively scaling and need a strategic partner.
- Everything in Starter
- Custom KPI dashboards
- Fundraising preparation
- Board report preparation
- Bi-weekly strategy calls
- Expanded dedicated CFO office hours
Our full-service CFO suite: bookkeeping, process strategy, and business consulting under one roof.
- Everything in Growth
- Bookkeeping included
- Process strategy & business consulting
- Investor relations support
- Succession planning
- Team financial training
- Weekly strategy calls
- Priority dedicated CFO access
Founders Who Sleep Better at Night
Real results from real companies who trusted us with their financial strategy.
"Chris is amazing! He and his team did our taxes and when we had a problem he corrected the issue overwhelming. I strongly recommend you use Peden!"
"Chris is incredibly knowledgeable and easy to work with. He is a man of integrity and his business is family-run. He is the champion of the small business owner and will help you not only increase your revenue but more importantly..."
"Chris and Jenny are fantastic to work with. They are responsive, knowledgeable, and patient. Chris even sent me a video walk through of my filing to show what has changed from previous years. I am so grateful to have found them and very much look forward to working with and learning from them in the future!"
"Chris has helped me with my business for 2 years now. He's extremely knowledgeable and I can't recommend him enough! I look forward to continuing to work with him!"
"Chris is very responsive and always available to answer my questions. He has helped me with many tax issues and questions in the past and I highly recommend him to anyone in need of a CPA."
"Over the past few years I have never slept so well knowing my tax matters are in perfect hands… you are the best!"
"We also enjoy working with all of you. You make submitting taxes very painless. We have only compliments to you and your team."
"Thank you so much for taking care of your taxes! You and your team were excellent with communicating throughout the process. I love that you sent a video as you were finishing our taxes to explain the tax return. We're so grateful for all your hard work and we plan to return to you next year!"
"Appreciate what you do … thank you."
Everything You Need to Know
Ready for Financial Clarity?
Schedule a free 30-minute consultation. We'll look at your financials together and show you exactly where the opportunities are.
Schedule Your Free Consultation